Ice Bucket Challenge – Wikipedia

2014 Viral Internet meme and fundraiser

A person performing the ALS Ice Bucket Challenge The Ice Bucket Challenge, sometimes called the ALS Ice Bucket Challenge, is an action involving the pour of a bucket of ice water over a person ‘s head, either by another person or self-administered, to promote awareness of the disease amyotrophic lateral sclerosis ( ALS, besides known as motor nerve cell disease and in the United States as Lou Gehrig ‘s disease ) and encourage donations to research. The challenge was co-founded by Pat Quinn and Pete Frates ; [ 1 ] it went viral on social media during July–August 2014. [ 2 ] [ 3 ] In the United States, many people participated for the ALS Association, and in the United Kingdom, many people participated for the Motor Neurone Disease Association, [ 4 ] although some individuals opted to donate their money from the Ice Bucket Challenge to early organizations. [ 5 ]

The challenge encourages nominated participants to be filmed having a bucket of internal-combustion engine water system poured on their heads and then nominating others to do the same. A common stipulation is that nominated participants have 24 hours to comply or forfeit by manner of a charitable fiscal contribution. [ 6 ] On August 1, 2015, a group of ALS organizations in the United States, including the ALS Association, Les Turner ALS Foundation, and ALS Therapy Development Institute, re-introduced the Ice Bucket Challenge for 2015 to raise far funds with the purpose of establishing it as an annual occurrence. It failed to raise the lapp viral attention as the 2014 event, which raised over $ 220M cosmopolitan for the disease. [ 7 ] however some people—including celebrities and respective government officials around the world—have followed through with the intention of a annual consequence by continuing to perform the challenge again each subsequent summer. [ 8 ] [ 9 ] [ 10 ] [ 11 ] [ 12 ] [ 13 ] [ 14 ]

history [edit ]

Predecessors [edit ]

From 1991 to early on 2014, a challenge of unknown origin often called the “ cold Water Challenge ” became democratic on social media in areas of the Northern United States and Northern Norway. The undertaking normally involved the choice of either donating money to cancer research or having to jump into cold water. In Norway the punishment for refusal could besides be having to purchase alcoholic drinks for others. [ 15 ] According to the Wall Street Journal, the Ice Bucket Challenge was begun by professional golfers as means to support diverse pet charities. [ 16 ] [ 17 ] One interpretation of the challenge, which took space in Salem, Indiana, ampere early on as May 15, 2014, involved dousing participants with cold water and then donating to a jacob’s ladder, for example a local anesthetic child diagnosed with an inoperable brain tumor. [ 18 ] In another version, the Auckland Division of the Cancer Society of New Zealand was the beneficiary. [ 19 ] As with like challenges, it was normally filmed so footage can be shared on-line. [ 20 ] [ 21 ] The National Fallen Firefighters Foundation popularized the “ cold Water Challenge ” in early 2014 to raise funds as an unsanctioned by-product of the polar plunge most wide used by special Olympics as a fundraiser. [ 22 ] On May 20, 2014, the Washington Township, New Jersey, open fire department posted a video recording on YouTube participating in the “ cold Water Challenge ” with arouse hoses. Participating members of the department were subsequently punished for using fire department equipment without license. [ 23 ] soon after, the challenge was brought to mainstream audiences when television anchor Matt Lauer did what was called “ the Ice Bucket Challenge ” on July 15, 2014, on NBC ‘s The Today Show at Greg Norman ‘s challenge. Lauer was raising money for the Hospice of Palm Beach County. [ 24 ] [ 25 ] [ 26 ]

Shifting focus to ALS [edit ]

In the Summer 2015 version of the ALS Association ‘s internet magazine “ Visions ” ( page 5 ) says that “ It all started in Florida with a golfer named Chris Kennedy. When Kennedy took the challenge in mid-july last year, the then little-known stunt was not tied to a specific charity. Kennedy thought taking the challenge might bring some cheer to a family member with ALS, Anthony Senerchia. ” next, Kennedy nominated Senerchia ‘s wife. Soon, newsworthiness of the stunt traveled to Pat Quinn, of Yonkers, NY, according to “ Visions ”. [ 27 ] Within two weeks, news then reached Quinn ‘s acquaintance Pete Frates and he took the challenge, making him the fourth person to complete the challenge for ALS. During a Boston TV interview on September 2, 2019, Frates ‘ founder implied that his family knew then much about the disease, that “ he felt like he was the Nostradamus of ALS ”. [ 28 ] The challenge first received increase media care in the United States on June 30, 2014, when personalities of the Golf Channel plan Morning Drive televised the social-media phenomenon, and performed a live, on-air Ice Bucket Challenge. [ 29 ] On the lapp day, golfer Chris Kennedy did the challenge, then challenged his cousin Jeanette Senerchia of Pelham, New York, whose husband, Anthony, had ALS for 11 years. [ 30 ] Kennedy ‘s challenge was the first document case of the challenge being connected with ALS. [ 30 ] At this time, the challenge was not connected immediately with ALS. [ 31 ] Participants would donate to a jacob’s ladder of their choice. [ 31 ] Green Bay local radio and TV personality John Maino performs the ALS Ice Bucket Challenge. Pat Quinn, who was friends on Facebook with the Senerchias, encouraged his friends to take the challenge, and soon after, Pete Frates began posting about the challenge on Twitter. [ 32 ] Frates was awarded the Stephen Heywood Patients Today Award in 2012 for his fund-raise and advocacy exercise. [ 33 ] Frates ‘ Boston College and dissipated connections became an initial focus of the challenge and strengthened its focus on ALS. [ 34 ] Both Quinn and Frates did the challenge in corroborate of the ALS Therapy Development Institute. After its initial start with Pete Frates, a minor league baseball player diagnosed with the disease in 2012, the drift went viral in the Boston area which showed a much higher number of posts than any other area of the United States. [ 35 ] In his video recording, Stephen Hawking declined to perform the challenge due to pneumonia the year before ; however, his three children took the challenge for him. [ 36 ] The President of the United States, Barack Obama, was challenged by Ethel Kennedy adenine well as by businessman and future successor to the Presidency Donald Trump but declined, opting to contribute to the crusade with a contribution of $ 100. [ 37 ] Justin Bieber [ 38 ] LeBron James, [ 39 ] and “ Weird Al ” Yankovic [ 40 ] besides challenged President Obama after completing the Ice Bucket Challenge. Hirohiko Araki, creator of the manga series JoJo’s Bizarre Adventure, created a YouTube channel and uploaded alone one video, which was an Ice Bucket Challenge video. [ 41 ] Former President George W. Bush completed the challenge and nominated fellow former President Bill Clinton. [ 42 ] The Prime Minister of the United Kingdom, David Cameron, was challenged by both Alex Salmond [ 43 ] and Russell Brand, [ 44 ] but besides declined in favor of a contribution. [ 45 ] Peter Frates died on December 9, 2019, at his home in Beverly, Massachusetts, at the age of 34. [ 46 ]

The Challenge ‘s success [edit ]

The Ice Bucket Challenge raised over $ 220M cosmopolitan. [ 47 ] Its combination of competitiveness, social media press, on-line self-love, and low barriers to entry led to more than 2.4 million tagged videos circulating Facebook. [ 48 ] even though 40–50 % of the raw donors were probable to make erstwhile gifts merely, [ 49 ] the Challenge instigated big numbers of people, videos, and donations. The challenge besides benefited from a singular libra of aggregate interest and individual recognition. [ 50 ] In using social media as its platform, it accessed many people worldwide ; in having its participants individually identify potential candidates – calling them out by “ tagging ” them – it felt personal. furthermore, the videos were often entertain. The average participants kept their videos under a minute, [ citation needed ] requiring circumscribed commitment from any viewers. Another concept the Challenge benefited from was its ripple effect, inspiring features for articles, such as The Guardian ‘s “ 10 More of the Best Celebrity Takes on the Ice Bucket Challenge. ” [ 51 ] Despite its market success, critics suggested that the ease of repeating the challenge ‘s play do not increase awareness of what the disease actually does and who it is sol harmful to. The success of the challenge prompted the Muscular Dystrophy Association, which besides raises funds to battle ALS, to discontinue its long-running annual telethon, the MDA Show of Strength, after the 2014 version, stating that the Ice Bucket Challenge prompted the MDA to reevaluate how it can connect with the public. [ 52 ] In 2017, Frates published a book about the Ice Bucket Challenge detailing his own experience with ALS adenine well as his engagement in the sociable movement. half of the proceeds will go to the Frates family. [ 53 ]

Revivals [edit ]

2015 [edit ]

On August 1, 2015, a group of ALS organizations in the United States, including the ALS Association, relaunched the Ice Bucket Challenge for 2015. The group said they intended to rerun the campaign “ this August, and every August, until there ‘s a cure ( for ALS ). ” [ 7 ] “ We have to finish what started last summer : every August until there ‘s a remedy, ” said Barb Newhouse, President and CEO of the ALS Association. [ 54 ] The 2015 campaign received the support of Major League Baseball, with each club due to organise its own branch of the Challenge and then nominate another franchise, along with two early local organizations or personalities, to participate in the Challenge. “ We are so shudder and grateful to have every Major League Baseball team supporting us this year, ” commented Frates. [ 54 ] fame participants in the 2015 challenge included Massachusetts governor Charlie Baker who took the challenge while wearing a “ free Brady ” T-shirt ( calling for the lift of the suspension given to Tom Brady of the New England Patriots over Deflategate ), [ 55 ] Bieber once again, [ 56 ] actor Hugh Jackman ( late in early September 2015 ) [ citation needed ] and actress Renee Zellweger who, in response to criticisms of the challenge for wasting water in drought conditions, used water from a toast trough in a sawhorse stables while standing in the public treasury to ensure every last drop was recycled back into its original reservoir. [ 57 ] President Barack Obama besides received another nomination, this clock time by former New Orleans Saints player Steve Gleason ( himself diagnosed with ALS ). [ 58 ] Republican presidential campaigner Donald Trump, despite having done the challenge in 2014, turned down his 2015 nominating speech from Boston mayor Marty Walsh, labelling Walsh “ a clown ” and suggesting that Boston “ get a newfangled mayor. ” [ 59 ] In the UK, the MND Association declined to revive the challenge. “ We felt we raised a meaning sum of money and awareness concluding summer. While people might be lament to do it again, we would n’t say please do it again, ” said Chris James, the Association ‘s director of external affairs. [ 60 ] alternatively, the Association ran a “ last summer ” political campaign commemorating the efforts of the public with the challenge, including the testimonies of ALS sufferers. [ 61 ] Despite the reluctance of the MND Association, the cast of soap opera Hollyoaks however performed the challenge, nominating the roll of another soap, Casualty. [ 62 ] Eddie Redmayne, having been nominated by Zellweger, besides accepted the challenge for a second year, filming his video recording in London and nominating Charlie Cox, [ 63 ] who did his 2015 challenge in New York. [ 64 ] An undertake at the universe record for the largest number of people simultaneously performing the challenge took place September 6, 2015 in Tewkesbury as part of a fundraiser for child mourning charity Winton ‘s Wish. [ 65 ] In the consequence, the world record of 428 remained uninfluenced but a newfangled UK record of 248 people was set. [ 66 ] television receiver presenter Eamonn Holmes performed the challenge in early October on This Morning [ 67 ] after announcing he would do sol while hosting the Pride of Britain Awards a few days earlier. [ 68 ] By early on October, it was reported that the 2015 challenge had raised $ 500,000 as compared with the $ 115 million raised by the 2014 challenge. [ 69 ] The final figure was reported by the ALS Association in mid-October as being $ 1,000,000, with a survey by health analysts Treato showing that only 14 % of donors from 2014 donated again in 2015. [ 70 ] [ 71 ] australian Deputy Prime Minister Barnaby Joyce performed the challenge in 2016, nominating his colleague Michael McCormack, the Minister for Small Business. [ 72 ] [ 8 ] [ 73 ] Fellow Australian MP Adam Marshall besides performed the challenge. [ 72 ] A new version on the challenge this year, the “ What ‘s In Your bucket ? ” challenge, featured the successor of the internal-combustion engine cubes with early substances, including tomato catsup, spaghetti, pickles, beer, pamper gunpowder, coffee bean, and sand. [ 9 ] [ 74 ] [ 75 ] A far try on the world record for the largest mass Ice Bucket Challenge in Buffalo, New York drew 650 participants, 71 short of the existing criminal record of 721. [ 10 ] Charlie Baker, governor of Massachusetts, formalized the annual challenge by signing a bill declaring the inaugural workweek of August each class to be Ice Bucket Challenge Week. [ 11 ] MND South Australia held an Ice Bucket Challenge campaign in February ( during the Southern hemispheric summer ) [ 76 ] [ 77 ] Pete Frates ‘ syndicate joined with the Beverly Police Department to hold an Ice Bucket Challenge event on August 27 in which family members and officers took part. [ 78 ] In June 2018 in Seoul, South Korea the Challenge raised funds to build Korea ‘s first dedicated hospital for ALS patients. [ 12 ] The Empire City Casino in Yonkers announced it would hold a Challenge event for the one-fifth year running. [ 79 ] political participants this year included Massachusetts State Senator Joan Lovely. [ 80 ] A fifth anniversary commemorative mass Ice Bucket Challenge was held at Copley Square in Boston, Massachusetts, with Frates and state governor Charlie Baker in attendance. [ 13 ] ALS Canada ‘s staff ‘s annual commemorative operation of the Ice Bucket Challenge besides reached its one-fifth class [ 81 ] to end the Ice Bucket Challenge .

2020 onwards [edit ]

The 2021 annual Yonkers Ice Bucket Challenge event was dedicated to the memory of Pat Quinn. [ 14 ]

Rules [edit ]

Governor of South Carolina Nikki Haley does the ALS Ice Bucket Challenge.

Matt Damon did the challenge with toilet water to also promote access to safe drinking water and sanitation. Within 24 hours of being challenged, participants have to record a video of themselves in continuous footage. [ 82 ] First, they are to announce their acceptance of the challenge, followed by pouring ice into a bucket of water. [ 83 ] then, the bucket is to be lifted and poured over the player ‘s head. [ 83 ] then the player can nominate a minimum of three other people to participate in the challenge. [ 84 ] Whether people choose to donate, perform the challenge, or do both varies. [ 82 ] [ 85 ] In one adaptation of the challenge, the player was expected to donate $ 10 if they poured the ice urine over their head or donate $ 100 if they did not. [ 86 ] In another translation, dumping the ice rink water over the participant ‘s head was done in stead of any contribution, which led to some criticisms of the challenge being a form of “ slacktivism “. [ 87 ] many participants donated $ 100 in accession to doing the challenge. [ 88 ]

impact [edit ]

awareness [edit ]

In mid-2014, the Ice Bucket Challenge went viral on social media, peculiarly in the United States, with people, celebrities, politicians and athletes posting videos of themselves online and on television receiver participate in the event. [ 6 ] [ 37 ] According to The New York Times, people shared more than 1.2 million videos on Facebook between June 1 and August 13 and mentioned the phenomenon more than 2.2 million times on Twitter between July 29 and August 17. [ 84 ] At its extremum, the challenge generated more than 70,000 tweets per sidereal day with hashtags such as #IceBucketChallenge, #ALSIceBucketChallenge, and #StrikeOutALS. [ 89 ] Mashable called the phenomenon “ the Harlem Shake of the summer ”. [ 25 ] prior to the challenge, public awareness of the disease amyotrophic lateral pass sclerosis ( ALS ) was relatively limited ; the ALS Association stated that prior to the challenge going viral lone half of Americans had heard of the disease, [ 84 ] much referred to as “ Lou Gehrig ‘s disease ”, after the celebrated baseball actor Lou Gehrig, who publicly revealed his diagnosis in 1939. [ 90 ] After the Ice Bucket Challenge went viral on social media, public awareness and charitable donations to ALS charities soared. Hits to the English Wikipedia ‘s article on amyotrophic lateral sclerosis grew from an average of 163,300 views per month to 2.89 million views in August 2014, and like increases occurred in the spanish and german Wikipedias. [ 91 ]

Donations [edit ]

Within weeks of the challenge going viral, The New York Times reported that the ALS Association had received $ 41.8 million in donations from more than 739,000 new donors from July 29 until August 21, more than double the $ 19.4 million the association received during the year that ended January 31, 2013. [ 92 ] On August 29, the ALS Association announced that their sum donations since July 29 had exceeded $ 100 million. [ 93 ] The ALS Association is just one of respective ALS-related charities that have benefited from the challenge :
While the Ice Bucket Challenge raised much in donations, studies show that the majority of participants did not actually donate. [ 99 ] [ 100 ] In the UK, one in every six people participated, but entirely ten-spot percentage of the participants donated, according to the Charities Aid Foundation. [ 101 ] The share was higher in the U.S., but the majority silent did not donate. [ 102 ] In July 2015, the Huffington Post reported on the ALS Association ‘s summary of how the funds raised through the Ice Bucket Challenge were distributed. [ 103 ] [ 104 ] By percentage, 67 % of all funds ( about $ 77 million ) went to research, 20 % to affected role and community services, 9 % to public and professional education, 2 % to extra fund-raise, and 2 % to external process fees. [ 105 ]

research [edit ]

On July 25, 2016, the ALS Association announced that, thanks in separate to donations from the Ice Bucket Challenge, the University of Massachusetts Medical School has identified a third base gene that is a induce for the disease. [ 106 ] Project MinE, a global gene sequencing attempt to identify familial drivers of ALS, received $ 1 million from the challenge, allowing them to broaden the oscilloscope of their research to include new sources in newfangled parts of the universe. Having identified the link between the gene, NEK1, and ALS will allow for a new targeted gene for therapy growth, equally well as focused drug exploitation. [ 107 ]

Influences [edit ]

several early challenges have been created and publicised as a leave of the publicity of the Ice Bucket Challenge. The My Tree Challenge is an action launched in Kerala which consists of planting a tree sapling and challenging others to do so. [ 108 ] The My Tree Challenge was preceded by a Book List Challenge, started by Facebook users, where users post a list of books that they have read and liked the most. [ 109 ] The Rice Bucket Challenge, that started in India in deep August 2014 and late spread to other South asian nations, was besides partially a response to the Ice Bucket Challenge ‘s waste of water. [ 110 ] [ 111 ] The “ Pie In The Eye Challenge ” challenges the nominated person to receive a proto-indo european in the face. [ 112 ] [ 113 ] One particular happening of this, the late 2016 Waitress Pie Challenge, was initiated by the casting of the melodious Waitress to raise awareness of summit cancer. [ 114 ] The Milk Bucket Challenge in which milk is poured over the nominate person, was organised in August 2015 by English dairy farmers to raise awareness of their fiscal predicament. [ 115 ] The Rubble Bucket Challenge, started by jordanian comedian Mohammed Darwaza, involves dumping a bucket of sandpaper and rocks over one ‘s question. [ 116 ] This challenge was further popularized by palestinian journalist Aymal alabama Aloul, and aims to increase awareness of Gazans who have lost their homes in the ongoing conflict with Israel. [ 117 ] The Love Bucket Challenge, started by Kerala newspaper Malayala Manorama encourages people to fill a bucket with items to donate to orphanages. [ 118 ] The Kaapi Challenge uses coffee, and is a challenge done primarily by the Chennai Super Kings to commemorate the 375th anniversary of the city of Chennai. [ 119 ] [ 120 ]

criticism [edit ]

A number of criticisms rise relating to the campaign, accusing it of being self-congratulatory, [ 121 ] [ 122 ] focusing chiefly on fun rather than donating money to charity, and substituting a fiddling activity for more genuine interest in charitable activities. [ 123 ] Writing in The Daily Telegraph, Willard Foxton described the challenge as “ a middle-class wet T-shirt contest for armchair clicktivists ”, [ 124 ] and the Evening Standard Magazine said that “ it has become less about raising funds and all about showing off your star-pulling exponent ”. [ 125 ] On August 28, 2014, it was reported that the ALS Association had filed an application to trademark the term “ ice bucket challenge ”, [ 126 ] [ 127 ] but the application was retracted amid criticism a day late. [ 128 ]

importance of the cause [edit ]

William MacAskill, Vice-President of Giving What We Can, an constitution that advocates for people to engage in more effective altruism, was critical of the Ice Bucket Challenge, citing two head objections. [ 129 ] First, he claimed that the Ice Bucket Challenge resulted in “ support cannibalism ” : “ for every $ 1 we raise, 50¢ would have been donated anyhow ”. [ 129 ] Relatedly, MacAskill claimed that the challenge encouraged moral license, whereby people who engage in one act they consider good may feel more license to engage in bad behavior. [ 129 ] [ 130 ] MacAskill ‘s while was met with considerable critical push-back, and he published a follow-up a few days late suggesting an Ice Bucket Challenge for causes he considered more important and cost-efficient to support. Citing research from GiveWell, MacAskill gave the exercise of donating to the Against Malaria Foundation to end malaria. [ 131 ] MacAskill ‘s pieces were cited in Forbes, [ 132 ] Nonprofit Quarterly, [ 133 ] and Boston Review. [ 134 ] Julia Belluz at Vox.com wrote a man with like criticisms, linking to MacAskill ‘s piece. Belluz noted that funding for diseases was often not proportional to the number of deaths caused by the diseases. She besides noted that donating to developing worldly concern health causes could provide much greater healthcare value than donating for the discussion of rare diseases, an observation that is common in the effective altruism movement. [ 135 ] In the BBC ‘s More or Less podcast, economist Tim Harford discussed the Ice Bucket Challenge and how to select the best charities, referencing cultivate by GiveWell. [ 136 ] He himself participated in the Ice Bucket Challenge, donating to the Schistosomiasis Control Initiative. [ 137 ] Ben Carter and Keith Moore wrote an article for the BBC News drawing on the arguments made in the podcast. [ 138 ]

Use of donate funds [edit ]

Retired professional wrestler Lance Storm declined the challenge despite being nominated twice, and posted a note on his official web site stating that most of the money that is donated goes towards promotional and advertise of the ALS Association while the remaining sum ( at most 25 % of what is donated ) “ is going into the pockets of Big Pharma ”, which is already doing ALS research and is consequently inflating their already-high profits. Storm went on to comment that it would be better to actually help person with ALS and donate money directly to ALS patients. [ 139 ] [ 140 ] The ALS Association responded to similar criticisms by saying that 79 % of their annual budget went toward programs in the past year. [ 141 ] Members of the pro-life movement, such as Lila Rose of Live Action, criticised donations to the ALS Association, because it uses embryonic stem cells in its ALS research. [ 142 ] Related organisations such as the Family Research Council suggested that people participating in the Ice Bucket Challenge rather donate money to Midwest Stem Cell Therapy Center, Mayo Clinic, and the John Paul II Medical Research Institute, all three of which run clinical trials with pornographic bow cells, rather than embryonic ones. [ 143 ] [ 144 ] The Archdiocese of Cincinnati, with its 113 schools besides recommended individuals participating in the Ice Bucket Challenge to donate to such groups, but not to the ALS Association “ saying the group ‘s fund of embryonic root cell research is ‘in mastermind conflict with Catholic teaching ‘. ” [ 145 ] PETA criticized the ALS Association ‘s Ice Bucket Challenge, saying that money raised through the fundraiser would be used to fund “ antediluvian and painful tests on animals. ” [ 146 ] Russell Simmons, [ 146 ] Pamela Anderson, [ 147 ] and Grimes, [ 148 ] [ 149 ] among other celebrities, besides criticized the ALS Association ‘s fundraiser for its confirm of animal testing. Anderson wrote on her Facebook page, “ Trying to cure human diseases by relying on outdated and ineffective animal experiments is n’t only barbarous – it ‘s a scratch disservice to people who urgently need cures. ” [ 147 ]

focus on the stunt rather than donations [edit ]

American stunt performer and television receiver personality Steve-O questioned the campaign, suggesting that celebrities ‘ videos by and large forgot to share contribution information for ALS charities, and that the initial $ 15 million in funds was insignificant, given the star power of the celebrities participating. He noted that, of the video he viewed, lone Charlie Sheen and Bill Gates mentioned that the point is to donate money. [ 150 ] A similar criticism was made by Jacob Davidson in Time Magazine [ 151 ] and by Arielle Pardes in Vice. [ 123 ]

Health risks [edit ]

On August 22, 2014, Dr. Brian O’Neill, a doctor at the Detroit Medical Center, warned that the challenge may have adverse health effects on participants, including potentially inducing a vagal reaction which might, for case, lead to unconsciousness in people taking blood press medications. [ 152 ] A count of participants have sustained injuries, [ 153 ] and at least one death has been indirectly linked to the challenge, as a resultant role of injuries sustained unrelated to the dumping of frosting water system, [ 154 ] with another death thought to be caused by a variation on the challenge, jumping feet first into methamphetamine water. [ 155 ]

“ Michael ‘s Story ” post horse [edit ]

“ Michael ‘s Story ” was a political campaign poster from the UK MND Association ‘s summer 2015 “ last summer ” first base anniversary campaign which featured Michael Smith. He had not taken part in the Ice Bucket Challenge and was subsequently diagnosed with motive neurone disease. This caused controversy, with some critics saying that the post horse was implying that Smith had deserved his illness for his former non-participation. The claims were strongly refuted by the Association and by Smith himself. [ 61 ]

lay waste to of body of water [edit ]

Drought in California in 2014 Meteorologist Jason Samenow estimated that during the peak of the movement ‘s popularity in 2014, the equivalent of 5,000,000 gallons of water would have been used for the challenge. This calculation assumes that the average of one 4-gallon bucket of water was used per video for the 1.2 million challenge videos [ 156 ] which were posted during that prison term. [ 157 ] In January 2014, Governor Jerry Brown ( CA ) declared California to be in a drought state of hand brake. [ 158 ] This express of hand brake was still in position as the Ice Bucket Challenge became most popular, and many local anesthetic news stations in California took to criticizing the Challenge ‘s unnecessary waste of water. [ 159 ] [ 160 ] [ 161 ] besides at the clock time in China, assorted regions ( including the important crop-producing Henan state ) experienced months of extreme drought during the summer of 2014. [ citation needed ] On August 22, 2014, citizens of Henan stood together to protest the challenge, with signs that said “ Henan, please say ‘NO ‘ to Ice Bucket Challenge. ” [ 162 ] [ 163 ] To prevent wasting water by using beverage water, many performed the ALS Ice Bucket Challenge by using natural water system sources. Carole King performed the challenge using creek water system that was immediately returned to the brook, [ 164 ] and the Killer Clown, a YouTube personality, performed the challenge using rain. [ 165 ] In response to the criticisms in California, some Californians performed the challenge by using dirt alternatively of water. [ 166 ] Some ALS organizations, such as the ALS Therapy Development Institute, has published guidelines for the Ice Bucket Challenge to minimize water system use through alternatives, like “ filling the bucket with socks. ” [ 167 ]

See besides [edit ]

References [edit ]

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