Best 7 Testimonial Video Examples and How to Make a Great One!

last-minute immunity when closing a sale is a challenge obstacle that can be made easier with testimonials. Prospects want to know their money will be well exhausted, but whatever assurances you  give them will never be a compel as the ones they get from their peers. The problem is that making compelling   customer testimonial videos is not easy ! sol, we ’ ve compiled some of the best recommendation video examples online and dissected the lessons you can learn from them .

7 Best Testimonial Video Examples to Learn From

  • 1. Phelps Agency – Yum Yum Videos’ Testimonial Example
  • 2. Endless Entertainment – HubSpot’s Testimonial Ad
  • 3. Seller Testimonial – Amazon’s Testimonial Video
  • 4. Dropbox for Business – Dropbox’s Testimonial Ad
  • 5. Sandwich Video – Slack’s Testimonial Advertising Example
  • 6. Happy Hound – Google Adwords’ Testimonial Video
  • 7. Tommy Nicholas – CodeCademy’s Testimonial Example

1. Phelps Agency – Yum Yum Videos’ Testimonial Example

Phelps Agency is one of our clients – they ’ re based in Los Angeles, so we went there to meet with them and talk about their know working with Yum Yum Videos ! Phelps Agency – testimonial television

Phelps Agency - Testimonial Video
Watch this video on YouTube One of the beginning things we had in mind was that we needed to provide some geographic context for our viewers. We used our time in LA to shoot some takes of the city, so we could include them as inserts in this testimonial model ! We also know that company testimonials need to be visually powerful, so we filmed from interesting perspectives so the photography of the video would be ‘ on point. ’ The context of the interview was also important. In order to guide our conversation with our customers, we asked some questions and let them speak freely about their experience with our team – and even though we didn ’ metric ton include ourselves asking these questions, we did include screens with text and our branded colors, in order to provide a certain order for the video recording. actually, if you look cautiously at this testimonial advertise exemplar, our stigmatize colors are everywhere ! That ’ s the flat of care to detail you need to have in order to make a customer testimonial video that actually converts. Take a look ! If you want to explore this testimonial example in-depth, check out Phelps Testimonial : Behind the Scenes. Ready to Start your Video? Get a custom Quote

2. Endless Entertainment – HubSpot’s Testimonial Ad

Hubspot decided to show one of their customers’ opinions in the form of a video – an incredibly smart decision because their main product is an on-line sales platform. And they ’ ve done a great job ! They decided to mix the customer ’ s tribute with images of their work ( events, because Endless Entertainment is, as its name would suggest, an entertainment party ). They besides added screen recordings of some of the things they did on Hubspot ’ s platforms that made this partnership into something that was ‘ game-changing. ’ All of these images provide context for the viewer, and they besides give this testimony case a nice rhythm method of birth control – it could get boring to good look at a person speaking for two or three minutes straight ! endless entertainment : HubSpot Customer Success StoryEndless Entertainment: HubSpot Customer Success Story
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3. Seller Testimonial – Amazon’s Testimonial Video

This is a very matter to customer tribute example ! Because, rather of producing individual testimonial ads for each one of their clients, Amazon decided to compile these customers ’ reviews and create one brawny commercial enterprise tribute video. It wouldn ’ thyroxine study with any kind of business, but in this testimonial advertise example, it works very well. In a way, Amazon is a massive service with millions of customers and thousands of sellers that use their chopine – and that ’ s what a compilation video communicates : huge amounts of people, all speaking about how the company improved their lives. And they do it pretty well ! Seller Testimonial – spring 2016Seller Testimonial - Spring 2016
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4. Dropbox for Business – Dropbox’s Testimonial Ad

With this television, Dropbox tried an concern approach when they went for recommendation advertising : instead of covering the benefits of their service from a single client’s perspective, they decided to gather a number of stories from several satisfied customers. As a result, this testimonial exercise showcases a very square message : Dropbox delivers such a great overhaul that it can benefit all kinds of people from any number of industries. Why customers love Dropbox | Dropbox Customer Stories | DropboxWhy customers love Dropbox | Dropbox Customer Stories | Dropbox
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5. Sandwich Video – Slack’s Testimonial Advertising Example

Are you in for a fun customer testimonial example? This team created a video for Slack, telling the history of how they used to communicate through many different kinds of channels ( electronic mail, chats, Whatsapp ), and how they found a new way of organizing their teams by using Slack ( which is a great communication tool for teams ). And they did it in such a playfulness means that you ’ ll about forget that it ’ s a scripted testimonial case. This detail style of testimony advertise is scripted and planned very cautiously – but it ’ sulfur besides sol well created that the scenes don ’ deoxythymidine monophosphate look cadaver or juke ( which could happen if you ’ re not careful ! Scripted customer recommendation video normally have that problem ). “ sol yea, We Tried Slack … ”"So Yeah, We Tried Slack …"
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6. Happy Hound – Google Adwords’ Testimonial Video

This tribute advertising exemplar shows the charming history of a lady that runs a pooch day-care : she tells us that when she started with her business, she didn ’ t have enough customers, so she started to use Google Adwords. Soon, 90 % of her customers were coming through that tool ! It ’ s a fairly previous video ( 2009 ), but it’s still a great customer testimonial video example because it has a story that would really connect with any user of the platform ( and even non-users or prospects ! ). This fun and bright testimonial television end on a sweet eminence : “ I ’ m confident Google Adwords will keep helping my business turn. Life is amazing ! ” Google AdWords Success Story : glad houndGoogle AdWords Success Story: Happy Hound
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7. Tommy Nicholas – CodeCademy’s Testimonial Example

One of the most mighty things about business recommendation video recording is how they can use identification and emotion to give shape to the perception of the audience. It ’ s the baron of storytelling – arrant and simpleton ! And CodeCademy does this highly well. They could speak about how many people they ’ ve teach, or the format of their classes… rather, they choose to tell the history of how code empowers people. How their classes can change a person ’ s life. This testimonial advertising model appeals to their viewers ’ hearts because they focus on benefits instead of features. biography stories : How Tommy Nicholas transformed his career with CodecademyLife stories: How Tommy Nicholas transformed his career with Codecademy
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10 Tips to Create Great Customer Testimonial Ads

If you have made it this far, I guess you are thinking about diving into testimony ad. That said, your testimonial ads won ’ deoxythymidine monophosphate create themselves ! So we brought some tips into the table for you to create the perfective company testimonial .

Make your video as natural as possible

One of the first things you should be thinking about is to give your professional customer testimony video a feeling of authenticity, make it natural, dependable, and credible. Focus on capturing the natural responses of your interviewee .

Don’t script it

For it to be authentic, it needs to have authentic answers. Don ’ deoxythymidine monophosphate write a handwriting, let your interviewee use their own words. ( Let them show their beloved for you in their own room ! ) front at this customer testimonial exemplar. We made a high-quality animated explainer video for Tri-Technical Systems, and they happily joined us to shoot this one : Tri-Technical Systems – testimony video recordingTri-Technical Systems - Testimonial Video
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Put your Customer Testimonial Video into context

Whether you ’ ra shooting your video recording in a store, your restaurant, or an position, make sure to show some context in your testimonial ad. Show your viewers around, it will add richness to the report you ’ re telling them .

Prepare your questions in advance, but listen to the responses you get

It ’ s crucial to be train. Go to your consultation with your questions written down, but remember to relax a morsel and let it become a conversation. Listen to what your interviewee is saying so you can ask follow-up questions, and don ’ triiodothyronine be afraid to let the conversation go a little piece off track, sometimes that ’ south where you will find the greatest contentedness .

Give your interviewee some time to prepare

It ’ sulfur good if you give your interviewee the questions you ’ ll be asking them in advance, so they have time to prepare. But it’s even better to give them just a general idea of the topics you’ll be covering in the interview: this is therefore they don ’ triiodothyronine get tempted to drill the answers besides much, as it will make the conversation automatic and abnormal .

Do the scouting of the place you’ll be filming in

Take a walk around the station to look for the best spot in terms of lighting and frames. Make the frames clean, interesting but not perturb, and besides choose a blot that feels familiar to your interviewees, so they ’ ll feel comfortable .

Layout a general structure for your video

It can be a storyboard or barely a general layout of the structure you will follow in your professional customer testimonial video. By doing this, you will be able to film some insert takes to use as an example of what ’ s being said during the interview .

Let your customers speak freely

Give them some time to speak about their have with your ship’s company and your product. Let the consultation be a conversation – as they feel absolve to express their sexual love ( hopefully ! ) you ’ ll get more material to choose from, later during the editing phase of the process .

Include some pain points of your clients

What were the issues your customer was struggling with when they found your intersection ? What was their trouble, and how did your brand and your intersection help them solve it ? Identify and include some pain points of your clients in your customer testimonial ads, as they will credibly be the same pain points of your general character. This way, your customers will identify with their history : “ Hey, I ’ ve got the lapp problem ! They can help me as well ! ”

Go ahead and edit! Do it wisely.

During the editing summons, you ’ ll be glad to have some supernumerary footage to choose from. When video editing, choose the best takes of your interview to create a video with good rhythm and of a correct length for web custom but constantly stay close and honest to what was said in the interview. Include the insert takes you planned during the layout to make a dynamic and matter to company recommendation. If you follow these tips you’ll have great testimonial ads, ready to upload to your webpage for the delight of your future customers. possibly you feel a bite daunt to ask for feedback, but don ’ metric ton be ! Your customers are already happy with your intersection, so ask them to participate, it ’ ll be easier than you think !

“ Always remember that testimonial advertising is not just about your brand, it ’ south about the impact that your product or service made on your customers. Focus on that influence and your video will connect with your leads on an aroused and rational number level. ”

Why You Should Go for a Professional Video Company

Going for a professional video company can be a game-changer for your testimonial ad efforts. Viewers will take your testimonial ads timbre as a mirror of your products or services ’ timbre. so, even if testimony video productions aren ’ t normally deoxyadenosine monophosphate boastful as those of other types of video, you should even pay them adequate attention. Hiring a ace television output service can ensure your company testimonials truly resonate with your consultation. not to mention the video company would do all the heavy plagiarize and take worry of the necessary details to make your company testimonials capital. We know choosing the right video company for your tribute ads can be a daunting undertaking, so here ’ s our list of the 10 best video production services out there .

Why Should You Leave Your Testimonial Video Production in Our Hands

At Yum Yum Videos, we take pride in the way we handle our customers ’ projects – and for a crowd of dear reasons ! cipher likes a bragger, but suffice it to say that with more than a decade of experience working with brands of all shapes, sizes, and industries, we ’ ve become quite ace at making both animated and live-action market television that help their brands and products shine.
RECOGNIZE | Explainer Video by Yum Yum VideosRECOGNIZE | Explainer Video by Yum Yum Videos
Watch this video on YouTube then, if you are looking for a skilled video recording production company to make an amazing testimonial for your stigmatize, you need only ask ! But hey, wear ’ deoxythymidine monophosphate just take our word for it ; see what our friends at Collaboration Squared thought about working with us : collaboration Squared – testimonial videoCollaboration Squared - Testimonial Video
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“Now That I’ve Got My Customer Testimonial Video, What Do I Do With It?”

great wonder ! Promote it : Upload the company testimonial to your web page so your leads can find it easily, but besides put it on social media. It ’ second credibly already there – your interviewees will be proud of their performance, so they ’ ll be the first ones to parcel it. besides, use recommendation advertising as an internal incentive within your team, and as a feedback mechanism .

Let’s Wrap it Up!

A customer’s opinion holds a lot of power. At the conclusion of the day, it doesn ’ t matter if you claim that your own product is the absolute best – everyone would say that about their own products. What your customers need to hear is the opinion of their peers. Customers trust their peers more than anyone else.

But the most significant thing is to make your company tribute engage and credible, and always respect the spirit of what your interviewee has said. Just like the testimony advertising examples you ’ ve seen today ! so, are you ready to make your own testimonial ads ? It ’ sulfur time to translate your sales into more sales !

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