Ads by Anchor

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Ads by

The all-in-one, flexible podcast monetization platform made for everyone, powered by Spotify .Sign upTwo individuals smiling while recording tracks for a podcastMan recording a new track for into a microphone for a podcastMan holding a microphone as he prepares to respond on a podcastTwo individuals listening to a podcast and reacting to the contentHeader Wave Icon

Introducing a better way for podcasters to earn

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Flexible options for every podcaster

Mix and match options to maximize your earnings, and switch at any time to adapt to your goals .Microphone Icon

Opening up monetization to more creators

Increase your gross and advertisers, not your sales team. Get paired with first brands that want to reach your hearing .Clock Icon

Save time and focus on what you love

Streamlined yet brawny solutions for the busy godhead. Tell us where to place your ad and we ‘ll do the respite.

Reading: Ads by Anchor

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Without compromising on listener experience

For sponsor-read ads, the Spotify Audience Network delivers more relevant ads to each hearer. Prefer host-read ads ? We ‘ve got you covered .Get started

Ads by Anchor overview

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Ways to earn with Anchor

ad by All ads play across Spotify and other listen platforms where your podcast is distributed .

Ambassador ads

Performance-based, host-read house ads spreading the word about Anchor to listeners .Ambassador Icon Ambassador Icon

Ambassador ads

Performance-based, host-read house ads spreading the word about Anchor to listeners .

Automated ads

Tap into the Spotify Audience Network, and get access to ads from third-party brands, targeted to your listeners. Sponsor-read ads are mechanically inserted in host-selected ad breaks .SPAN Icon SPAN Icon

Automated ads

Tap into the Spotify Audience Network, and get access to ads from third-party brands, targeted to your listeners. Sponsor-read ads are mechanically inserted in host-selected ad breaks .

Premium sponsorships

Host-read ads for third-party brands. available for creators with the highest hearer date.

Premium sponsorships

Host-read ads for third-party brands. available for creators with the highest hearer date .

Podcast Subscriptions

Monthly paid podcast subscriptions allowing listeners to support creators immediately in retort for bonus contented and perks .Learn morePodcast Subscription Icon Podcast Subscription Icon

Podcast Subscriptions

Monthly paid podcast subscriptions allowing listeners to support creators immediately in hark back for bonus capacity and perks .Learn more

Listener Support

Allows creators ’ most patriotic listeners to support their darling shows via monthly contribution .Listener Support Icon Listener Support Icon

Listener Support

Allows creators ’ most loyal listeners to support their favorite shows via monthly contribution .

Qualification :

50 Listeners

Who Reads the Ad :

host

How to Sign Up :

Get started once you reach 50 listeners, chink on the monetization tab key .

“I’m really excited to tap into the Spotify Audience Network as an Anchor creator. Anchor’s been an amazing platform, and has helped my podcast grow to where it is now. I have full confidence that their monetization tools will continue to help creators like me expand our businesses further.”

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Partner with top brands

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Spotify Audience Network

Spotify Audience Network ( SPAN ), which powers Automated ads, is Spotify ‘s proprietorship audio advertise market in which advertisers of all sizes will be able to connect with listeners consuming a broad range of capacity. These include Spotify ‘s Originals & Exclusives, podcasts via Megaphone and Anchor, and ad-supported music. By using Automated ads, you ‘ll be partially of a market with some of the top brands in the global, who want to tap into your unique hearing with relevant ads .

Are you a business interested in advertising with Anchor and Spotify?

We ‘re always looking for new partners, and we have a assortment of solutions for all budgets and campaign goals. here ‘s how to get in touch, based on your campaign budget : Under $ 10,000Spotify Ad Studio Between $ 10,000 and $ 50,000Get started Above $ 50,000Get in touch

FAQ

When is monetization expanding beyond the U.S. ? We are presently working on unlocking this option for our global creators and will have more to share in 2022.When do I know how much I ‘ll earn with each Ads by Anchor option ? Each choice has a slenderly different price model that will determine how much you earn. You will be shown the price for each choice before you accept it.I ‘m not presently hosted on Anchor. Can I distillery use your monetization tools ? Your podcast must be hosted on Anchor to take advantage of Anchor ‘s monetization tools.Will the ads play beyond Spotify ? Yes, Ads by Anchor can play on and beyond Spotify. Ads served to listeners on Spotify will be delivered via Spotify ‘s proprietorship Streaming Ad Insertion technology, which enables the most precise and guileless podcast advertise in the industry.Can I use multiple monetization tools at the lapp time ? Creators are free to choose how many ads, and which types ( based on which they qualify for ), to include in their episodes, to maximize their earning potential. however, we recommend that you not include ads in episodes for your paid subscribers.How will I know when I qualify for unlike Ads by Anchor options ? Check the ‘Money ‘ page on Anchor to see the different Ads by Anchor options and which you qualify to use .

Podcast Ads Glossary:

SAI
– Streaming Ad Insertion (SAI) is a podcast ad technology available on Spotify that unlocks digital planning, reporting, and measurement for podcast advertisers – based on confirmed ad impressions. Streaming Ad Insertion delivers the intimacy and quality of traditional podcast ads with the precision and transparency of modern day digital marketing.
DAI
– Dynamic Ad Insertion (DAI) is an ad technology. With DAI, ads are served through an ad server and are inserted upon receipt of a podcast file request. Spotify leverages DAI to serve our ads off-platform on non-Spotify podcast platforms like Apple Podcasts, Overcast, and Stitcher.
SPAN
– The Spotify Audience Network is Spotify’s proprietary audio advertising marketplace in which advertisers of all sizes will be able to connect with listeners consuming a broad range of content. These include Spotify’s Originals & Exclusives, podcasts via Megaphone and Anchor, and ad-supported music.
CPM
– Cost per mille, a term used to denote the cost per 1000 impressions to the advertiser. This does not include the revenue share a platform may take.
RPM
– Revenue per mille, a term used to denote the earnings per 1000 impressions to you, the creator.
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